MicroStrategy Desktop Goes Free

It's been a long, bumpy road to maturity for MicroStrategy 10, but it’s finally here and its desktop version is now free. It's a tool meant for data newbies and professionals alike and is a great way for people to get in touch quickly with their data. MicroStrategy Desktop is a great self-service and discovery tool, that allows its users to integrate, prepare/wrangle and gain insight of their popular data sources. It allows people to either use it as a standalone client or connect to existing projects on the enterprise platform, for easier data exchange and dashboard sharing.

I have to admit that it's fun to work with the latest version and discover the new capabilities. I did mention above that is a self-service and data discovery tool, but, being a techie guy, I also use it as a data profiling tool, due to its integrated wrangling tool that lets me prepare the data first before getting to analyze it. With over 70 connectors, which is a great toolbox to have, you can connect to any source you can think of, making it reliant for many. And it's free!

Some people say that version 10 is an evolution rather than a revolution, but it came a long way and things have improved a lot, in an attempt to keep up with Tableau and win back some of its market share, especially on the price range. Let's not forget, that the big chunk of the company's revenue comes from the enterprise analytics platform and this free version of desktop is a good strategy to attract people towards their analytics tools and increase its popularity. This does come with a risk, but if MicroStrategy plays this well, there's a chance they might come back to the leaders section of Garner's magic quadrant.


"By making MicroStrategy Desktop free, we aim to make business intelligence and the skills to draw value from self-service analytics and data discovery more accessible to companies and individuals, We recognize that education and support play a critical role in making our customers and partners successful, and have launched the Jump Start program, which makes free training and education available to individuals interested in using MicroStrategy Desktop". Michael Saylor, MicroStrategy's CEO.


Get MicroStrategy Desktop free here.

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